WHY BUILD A WEBPAGE FOR INTERNET TRAFFIC?
Welcome to one of our most important section: why build a webpage for organic traffic?
Most web builders spend little----or no----time building for organic traffic.
And, to borrow a biblical reference, they reap what they sow: little traffic, poor search rankings, no financial reward.
That’s a plain fact. The most beautiful website, a thousand pages long, without traffic, is invisible and, for all practical purposes, doesn't exist. Yet, only a very small percentage of “webmasters” (I use the term advisedly) spend any amount of time building web traffic through free marketing methods.
Now, we all know the internet is a very big place and that it’s a good thing to be high in Google (or Yahoo, Bing, or Ask) search results. But few of us have any real appreciation for just how important a good search result ranking is to the lifeblood of our website: traffic.
Look at this eye-popping pie chart for the traffic (i.e., clicks) the top 10 (and then the rest of the internet clicks) Google search results for a particular search:

The chart is read clockwise, starting at the top. It displays the percentage of clicks that each of the top ten ranked web pages gets, followed by the percentage of the rest of the websites, for a particular search term.
You’ve probably noticed that every time you search it, Google produces “Search Results”, ten to a page. There can be dozens, or more, search result pages but it’s the first page of Google’s Search Results that really matters.
As you go around the pie, you can see that the web page fortunate enough to occupy the top (#1) position in Google’s search results got over 42% of all the clicks anyone on the planet made, a staggering amount of web traffic: 2,075,765 visitors! The second (#2) position resulted in traffic of 586,000 visitors!
You’ll see that there are 11 slices of the pie: the ten positions on the first page of Google’s search results and one more---the rest of the net. 90% of all the clicks go to one of the websites on Google’s first page; 10% to the rest of the net.
As you make your own website, keep this pie chart in mind. First, learn how to build a web page for traffic. Second, devote at least 25% of your website working time to promoting (marketing) your web pages. By taking the time to do things right (building search engine optimized pages using keywords that are searched frequently but have little competition) and then marketing (free!) your website on a wide variety of platforms, you’ll be rewarded with links (the lifeblood of a site), higher search results rankings and an. . . increase web traffic.
For best results in getting links and web traffic, you’ll want to promote your site via
- Directories
- Article Marketing Sites
- Search Engine Optimization
- Social Networking and Bookmarking
- Blog Posts and Comments
- Reciprocal Linking (optional)
- Email Campaign (optional)
- Google Adwords (paid, optional)
Don’t worry if the items on this list are unfamiliar. We’ll show you what to do for each of them. More important for the moment is to remember this: when you make your own website you’ll also need to build traffic and important links from other sites.
As your site gets more well known and your pages climb up the search rankings, web traffic---and profits---will begin to snowball. But, it won’t happen if you adopt the “build it and they will come” mind-set.
Nope. The best webmasters, the most successful webmasters, spend a considerable amount of time in building a webpage for traffic. It’s like anything else in business: do the things it takes to build traffic the right way and profits will follow.
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